Research on Palace Museum Cultural Creative Product Design from the Perspective of Spatial Triad Theory

Longjiao Cui

doi:10.63313/ah.9021

Authors

Longjiao Cui University of Shanghai for Science and Technology, Shanghai, China Author

DOI:

https://doi.org/10.63313/ah.9021

Keywords:

Spatial Triad, Palace Museum Cultural-Creative Products, Cultural Communication, National Image, User Review Analysis

Abstract

With the continuous enhancement of China's cultural soft power, the cultural and creative (cultural-creative) industry has become a crucial pathway for dis-seminating the national image. The Palace Museum's cultural-creative products, as a representative case, play a distinctive role in international cultural com-munication. However, current research predominantly focuses on visual sym-bols and marketing strategies, lacking a deconstruction of its cultural commu-nication logic from the perspective of social space. Based on Henri Lefebvre's spatial triad theory, this paper constructs an analytical framework of "spatial practice—representations of space—representational spaces". Through case studies and data mining of Taobao customer reviews, it explores the spatial at-tributes of the Palace Museum's cultural-creative products. The research indi-cates that these products achieve the modern translation of traditional culture through three dimensions: daily usage scenarios, cultural narratives, and emo-tional identification. Furthermore, it proposes cultural-creative design strate-gies centered on "form—meaning—emotion".

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