Exploring the Application of Image Narrative in Book Design--Taking the Book Design of “City View Walking” as an Example

Shani Liu; Huaiwen Liang

doi:10.63313/ah.9049

Authors

Shani Liu Xi’an Eurasia University, Xi'an, Shaanxi, 710000, China Author
Huaiwen Liang Xi’an Eurasia University, Xi'an, Shaanxi, 710000, China Author

DOI:

https://doi.org/10.63313/ah.9049

Keywords:

Image Narrative, Book Design, Design Method Model, Reading Experience, Visual Communication Design

Abstract

Although image narrative is an important form of visual narrative that has been widely used in film, television, advertising and digital media, methodological research in book design remains relatively insufficient. Drawing on the theory of image narrative, this paper explores its application in book production. Using a combination of analyses of literature and design practice research, the study has produced a model for designing books based on image narratives. Called the 'narrative extraction-visual encoding-reading construction' approach, it is illustrated by the experimental book 'Cityscape Reading' which was used for practical verification. The study found that not only is image narrative embodied in image content, but it also takes part in the narrative generation process through material selection, layouts and reading path design. These factors make reading an important mechanism for narrative development. Transforming image narrative from a visual expression at the level of concept into an operational design method provides a new and practical research perspective on the innovation of book design narratives.

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